In what strikes me as a completely unrelated marketing twist, Air Val International is creating gift sets of perfumes based on the Angry Birds video games. The travel sized Angry Birds miniatures set has four 5ml perfumes in the shape of the Red Bird, Yellow Bird, Black Bird and King Pig. “Wow, you smell great, what are you wearing?” “King Pig”. Hopefully it smells better than it sounds. Several other gift sets will also be produced with individual 50ml bottles and matching accessories. Great for the gamer gal, I guess.
(moodie report via gizmodiva)
Update: the full schedule for PAX East 2013 has been posted. Read it here.
PAX East 2013 is off and running, and we’re on the ground in Boston to give you the latest news and first hands on reviews of everything on the show floor. Keep checking back to this page for updates as we sniff out all the need-to-know info.
Cliff Bleszinski on the future of VR
The Gears of War creator and Xbox 360 mogul had plenty to share during his "Storytime with Cliff Bleszinski" during the first day of PAX.
March 17th, 2013
We’ve been having fun with the viral marketing campaign that Nabisco has going right now and have seen all kinds of ways to separate the Oreo cream from its cookies. But the one thing we haven’t seen is a gun that can accomplish this important first-world task. Well, get ready to see the Oreo-separating shotgun.
This creation comes from Joerg Sprave who you will know from The Slingshot Channel on Youtube. He knows his stuff when it comes to weapon building, and has built an impressive gun to separate the Oreo cookies from the cream. A pump-action Oreo shooter. Just load some Oreos in the top and they fire from the bottom muzzle section.
If you get a thrill out of the idea of being bounced around, narrowly avoiding collisions with your friends, then the Human Slingshot is the activity you’ve probably been searching for.
When it comes to learning how to use the Slingshot, things couldn’t be simpler because all you have to do is step into the stretchable band with three of your friends, pull back until you’re straining against the resistance, and then just relax and let physics take care of the rest as you and your brave compatriots go bouncing from one side of the band to the other.
If running around in circles seems like a fun thing to do but you want to add a little extra something to it, the Human Slingshot is available in either blue or black for $ 74.99 at Sky Mall…fitting color choices
Apple has the leading smartphone operating system in the United States according to new data released today, but the same sales charts show that Google is taking a bite of Apple’s pie throughout Europe.
"Apple has reached a major milestone in the U.S. by passing the 50% share mark for the first time," said Dominic Sunnebo, global consumer insight director at Kantar Worldpanel ComTech.
His report cites the iPhone 5 launch as a boost to the company’s improved marketshare, lifting Apple to 53.3 percent of sales this year from 3.58 percent last year.
Rovio’s Angry Birds franchise has become the toast of Finland, replacing the troubled Nokia (NOK) as the company’s most distinguished brand. With this in mind, it’s not surprising that the Fins have a great deal of pride in their world-famous gaming company, so much so that they’ll even drink Angry Birds-branded soda. The Next Web reports that Rovio’s Angry Birds-branded soda “is said to be outselling Coke and Pepsi in Finland” and will soon hit the shelves in both New Zealand and Australia as well. Does the soda actually taste good? Who knows. But we do know that if it doesn’t, the cans will be super-fun to put in slingshots and launch at neighbors’ houses on Halloween.